Related Links

Agency for Instructional Technology: AIT is a non-profit education organzation established in 1962 to develop, acquire, and distribute quality technology-based resources and provide leadership to the educational technology community. AIT is the largest single provider of instructional TV programs and has established a national model for contextural learning materials.

American Marketing Association:

Association for Career and Technical Education: The Association for Career and Technical Education is the largest national education association dedicated to the advancement of education that prepares youth and adults for careers. Its mission is to provide educational leadership in developing a competitive workforce.

CyberTrends: Professor John M. McCann from Duke University reminds us that in our studies of the Internet and its impact on marketing, we need to be aware of, and understand, the visions being expressed by technologists, journalists, executives and other professionals who are in positions to understand how technologies are evolving and will impact various aspects of society. He has used quotes to identify dozens of trends, termed CyberTrends, classified them into several broad classes (technologies, digital dawn, the way we live, the way we work, media, and marketing), and then into trends or topics within each class.

DECA: The mission of DECA is to enhance the co-curricular education of students with interests in marketing, management and entrepreneurship. DECA helps students develop skills and competence for marketing careers, build self-esteem, experience leadership and practice community service. DECA is committed to the advocacy of marketing education and growth of business and education partnerships.

Glenco/McGraw-Hill Educational Publishing:

Homework Central: HomeworkCentral.com is a new online learning environment made up of the world's best links to knowledge on the Internet. Homework Central scholars have located, evaluated, and organized more than 75,000 links in over 9,000 subjects, and are adding more knowledge every day.

Kathy Schrock's Guide for Educators:

Marketing Basics Information:

Marketing Campus Resource Center: : Online marketing resource for all Wisconsin Technical College and Wisconsin High School students & educators that is sponsored by Milwaukee Area Technical College Marketing Department. Site contains a significant number of marketing oriented web sites as well as marketing faculty discussion or chat conferences.

Marketing Education Resource Center: The Marketing Education Resource Center (MarkED) is a 501(c)(3) organization made up of 39 state education departments and other organizations. The mission of MarkED is to support education for and about marketing.

McGraw-Hill Higher Education:

Michigan Marketing Educators: The web page for the Michigan Marketing Educators association.

Michigan Teacher Network: MTN is an online library with thousands of high quality resources that can be effectively used with students in the classroom, for professional development, or for educational planning and problem solving.

National Center for Research in Vocational Education:

National Retail Federation: The National Retail Federation is the world's largest retail trade association with a mission to conduct programs and services in Research, Education, Training, information technology, and government affairs.

National School-to-Work Learning & Information Center: The School-to-Work Opportunities Act of 1994 provides seed money to states and local partnerships of business, labor, education, government, and community organizations to develop school-to-work systems.

National Skills Standards Board: The mission of the National Skills Standards Board is to encourage the creation and adoption of a national system of skill standards which will enhance the ability of the United States to compete effectively in a global economy.

Occuptational Outlook Handbook - 1989-99:

Prentice Hall:

Real Enterprises: Since the early 1980’s, REAL Enterprises has been working to make entrepreneurial training accessible to the communities and the people who need it most. Initially a program designed to help rural high schools contribute to the economic development of their communities, REAL now serves youth and adults of all ages in communities of all sizes.

Sales and Service Voluntary Partnership: The Sales and Service Voluntary partnership is a national body serving as the catalyst for skill standards for the retail, wholesale, real estate, and personal services industries.

School Based Enterprises: DECA, Inc., with the sponsorship of Pepsico/Frito-Lay, Inc., has undertaken this project to create a national network of school-based enterprises. This project is designed to encourage educators and administrators to share their experiences in establishing and managing such businesses and thus improve and expand the use of this excellent tool.

South-Western College Publishing Marketing: Includes hundreds of "Great Ideas for Teaching Marketing."

Knowledge Matters

South-Western Educational Publishing:

The Consortium for Entrepreneurship Education: The Consortium champions entrepreneurship education and provides leadership, technical assistance, advocacy, networking and materials to leaders within each state for entrepreneurship education across all levels of education and across all disciplines.

US News & World Report: US News & World Report annual job survey.

World Marketing Association: The WMA was conceived in Bangkok, Thailand in 1995 at a meeting attended by representatives of APMF, AMA, and the EMC. WMA was established for the purpose of bringing together the leadership of marketing associations around the world.