Executive Board

Meeting Minutes

Marketing Education Association Board of Directors Meeting
Phoenix, Arizona
March 15, 2009 10:00 a.m.

Awards: We need to concentrate on awards to be given at the MEA Conference. The Partnership Award should be given to conference sponsors. Presentations and Writings Awards should be given to conference presenters. New Educator of the Year and Educator of the Year should be given, along with the ME Professional Award and Lifetime Achievement Award. The Awards Committee needs to simplify the application process.

Program of Work: Develop Conference Brochure and Membership Brochure by ICDC, Ken will send finished product to Cecil, who will have them copied on glossy paper, and shipped to ICDC with merchandise--Ken & Deb; Products and Merchandise shipped to ICDC Conference—Cecil & Sherry; Daralyn and Norma to go to ICDC; Executive Director to ICDC; Update webpage and report at September meeting—Deb; Elections completed by May 7, 2009—Ed; Awards with simplified application process by May 31, 2009—Ken, Joyce, and Lloyd; Sponsorships; 2 people attend SAM Conference; Membership email—Ed; Dues of $1 first time or more than five years out, $30 renew of promotional members of last year, and $56 renewal; analyze membership date by state still paying and percentage of renewals; testimonials and pictures turned in by board members; monthly executive director email—Ed; Provide outreach request to foundation—Ed; Send Cecil MEA stationery—Ed; Outreach $2,100 for ICDC and $1,400 SAM Conference, e-blasts, website update, membership brochure, conference brochure; Recommend Foundation replacements.

Adjournment: Meeting adjourned at 12:20 p.m.

Respectfully submitted,
Sherry Dockery, MEA Secretary

Marketing Education Association Board of Directors Meeting
Phoenix, Arizona
March 14, 2009 9:47 a.m.

 Executive Director’s MEA Outreach Activities: Last year MEA asked for $2,400 towards the cost of the ICDC Booth, SAM Conference, and Conference Flyer. We brought in approximately 130 new members at ICDC, did not attend the SAM Conference, and no conference participants said they came to the conference because of the flyer. This year we would like to request outreach money for ICDC Booth #307 and SAM Conference. Deb moved and Ken seconded to send Ed to ICDC to network with vendors and teachers. ICDC vendors would be great exhibitors for our January conference. Motion carried. Ken moved and Deb seconded to offer $1 preview membership to new members, $30 renewal membership for those who previewed membership last year, and $56 membership for all others. An appreciation gift will be free to those who renew their membership while extras will be for sale. Motion carried. Deb moved and Ken seconded for Ed and another board member to attend the SAM Conference. Ed will check to see if MEA can be put on the program. If not, he will network at the meetings. Motion carried. Joyce moved and Deb seconded to offer free membership to state directors and DECA Board members as our advocate Honorary Members. Motion carried.

ACTE-ME Division Report: Joyce moved and Lloyd seconded to pay the $500 affiliate membership for MEA to show support of the ACTE-ME Division. MEA could have a meeting for members, make a presentation, and/or hold a Board of Directors meeting at the ACTE Conference. Motion carried.

Membership/Recruiting/Public Relations/Promotions: Promotional items for Cecil to look into are as follows: folios with MEA paper, watches, lapel pins, calculators, and MEA Buttons. Added value to membership will be provided through e-blasts, member rate to conferences, and lesson plan CDs. Sponsors will be promoted in our mailings. The sponsors’ rate sheet from last year will be used again this year. The California State Chapter needs to research and set up their non-profit status.

MEA Website: The website needs to be updated in the following areas: 2010 Conference, Committees, Executive Board, Foundation Board, Awards, Membership, By-Laws, and Sponsors need to be updated. The Job Postings, Journals, and MEAdvocate need to be deleted.

MEA Foundation Board: Lloyd suggested appointing Vel Casler to the MEA Foundation Board if there is an opening. Mae Latsch was also suggested to remain on the Board.

MEA Committee Assignments: Cecil will handle merchandise with Sherry in charge of distribution. Joyce will handle Membership. Industrial membership is $200 per person. Deb Soto will take charge of the website. Ed will take care of State Association Relations and Outreach. Lloyd will take care of fundraising sponsors and business partnerships. Deb Moore will be in charge of Professional Development. Distance Learning will be eliminated. All Board Members will handle Conferences, Board Nominations, and Strategic Planning. Conclave will be eliminated. Ken will handle Public Relations. Ken and Joyce will be in charge of Awards.

Executive Secretary: Norma has submitted her resignation effective June 30. Ed will handle any transition necessary.

Elections: Ed will send email asking for self-nominations and will conduct the elections. If no self-nominations, the Board needs to be thinking of some names and have them contact Ed.

By-Laws: Deb moved and Lloyd seconded to change the By-Laws for the Board to elect a Vice President to serve in the absence of the President. Motion carried. Ed needs to send this to the membership.

 Adjournment: Meeting adjourned at 5:00 p.m.

Marketing Education Association Board of Directors Meeting
Phoenix, Arizona
March 13, 2009 2:33 p.m.

Members present:  Executive Director Ed Bufford, Sherry Dockery, Joyce Folk, Cecil Lara, Ken Mattern, Lloyd Ott, and Deb Soto were present.

Members absent: Debbie Ebner, Daralyn Loveless, and ACTE Representative Deb Moore were absent.

Minutes: Lloyd moved and Ken seconded to accept the minutes of January 15, 2009, and January 18, 2009 with the correction of the spelling of Cecil Lara’s name. Motion carried.

Financial Report: Reviewed the financials provided by Norma of the 2009 Las Vegas Conference, February 28, 2009 Balance Sheet, and July 1 thru February 28, 2009 Profit and Loss statements. Ken did a great job of putting the Las Vegas conference with a profit.

MEA 2010 Conference Location/Date: Ken is thinking of running the MEA conference in cooperation with the Arizona Marketing Education and Cooperative Conferences. He plans to send an email to survey the AME and Cooperative teachers. Susan Ory, Sales Manager of the Hilton Garden Inn shared a packet of materials and gave a tour of the facilities. Joyce moved and Deb seconded to hold the conference at the Hilton Garden Inn if a contract can be negotiated. Motion carried. Ken and Ed will negotiate with the conference hotel. Deb moved and Joyce seconded to raise the early bird conference registration to $295. Ken will talk to Deb Moore about Chris Lindauer, Sports Career Consulting President and CEO, as a presenter. He will also talk with ACTE and DECA Board members about presenting at the MEA Conference.

Conference Travel Reimbursements: $400 out of pocket expenses for travel to this meeting was authorized in the January minutes. These requests should be sent to Norma Joiner within 30 days of this meeting.

Elections, Terms of Office, and Deadlines: Ed will send out information for nominations to all members and will send an email to Debbie Ebner and Daralyn Loveless, whose terms end June 30, 2009, asking if they are going to run again.

Adjournment: Meeting adjourned at 6:05 p.m.

Marketing Education Association Board of Directors Meeting
Las Vegas, Nevada
January 18, 2009 12:46 p.m.

 Members present: Executive Director Ed Bufford, Sherry Dockery, Joyce Folk, President Cecil Lara, Daralyn Loveless, Executive Secretary Norma Joiner, Ken Mattern, ACTE Representative Deb Moore, and Lloyd Ott were present.

Members absent: Debbie Ebner and Deb Soto were absent.

Executive Director: The Executive Director will need to look for income-producing strategies for MEA, keep board members on track of intentions, and determine major markets and goals of the Board. Ken moved and Deb Moore seconded to pay the Executive Director $25 per hour plus travel expenses. Motion carried.

Executive Secretary: Cecil announced that Norma plans to resign June 30, 2009. We appreciate everything Norma has done for our organization. Lloyd moved and Joyce seconded to give a merit increase to $18 per hour for Norma effective immediately. Motion carried.

2010 Conference: Deb Moore moved and Lloyd seconded to hold the 2010 Conference in Phoenix during Martin Luther King weekend. Motion carried.

Board Openings: Debbie Ebner and Daralyn’s terms will expire June 30, 2009. Ed will take care of elections. An email will be sent giving 30 days to reply for those who wish to run for the Board. Members will then be allowed to vote for the nominees.

Secretary: Daralyn moved and Ken seconded for Sherry to serve as Secretary. Motion carried.

Treasurer: Deb Moore moved and Daralyn seconded for Joyce to serve as Treasurer. Motion carried.

Conference Hours Certificates: Ken said we should offer certificates designating the number of hours in attendance for conference and Board work. We will discuss this further at the March meeting.

March Meeting Reimbursements: Ken moved and Deb Moore seconded to reimburse Board Members up to $400 out of pocket expenses for flight and hotel based on the honor system for the March meeting to be submitted to Norma Joiner within 30 days of that meeting. Motion carried.

Letters: Ed said as Executive Director, he would be glad to write letters to schools for anyone who feels it would help with funding and being away from school.

Adjournment: Meeting adjourned at 1:37 p.m.

Respectfully submitted,
Sherry Dockery, MEA Secretary

Marketing Education Association Board of Directors Meeting
Point Clear, Alabama
January 18, 2009

 Members present:  Executive Director Ed Bufford, Sherry Dockery, Joyce Folk, Cecil Lara, Daralyn Loveless, Executive Secretary Norma Joiner, Lloyd Ott, and Deb Soto were present.

Special Guest :  Julie Ellis, Deb Soto’s intern, was present.

Financial Report: Norma Joiner presented the Combined Balance Sheet and Combined Profit and Loss Statements for fiscal years ending June 30, 2007 and June 30, 2008. She pointed out the Profit and Loss Statement shows an $11,850.24 loss for July 1-June 30-2008. Some reasons for that loss are the $2,250.00 deposit for this year’s Las Vegas Conference which was actually paid during last year’s fiscal year, $1,400.00 has not been received from the Foundation Board for ICDC, and $2,000.00 was paid for a conference coordinator at the Point Clear conference which was an unusual expenses. Declining membership dues is the main reason for the remainder of the loss. MEA has 490 members as of January 15, 2009. Norma reported that this year’s conference will make a profit due to Ken Mattern’s hard work.

Pre-Conference Needs and Preparations: Ceil prepared backpacks and briefcases to be given at this year’s conference. He will submit an invoice to Norma.

Elections, Terms of Office, and Deadlines: Executive Board changes on the conference brochure and website are Debbie Ebner is from North Carolina and Joyce Folk is from Alabama. Since Deb Moore was elected as ACTE Representative and holds a place on our board in that capacity, we have a vacancy on the Executive Board. Deb Soto moved and Joyce seconded to accept Cecil’s recommendation to appoint Ken Mattern to replace Deb Moore’s term ending June 30, 2011. Motion carried. The terms of Board of Directors are as follows:
Term Ending June 30, 2009: Debbie Ebner and Daralyn Loveless
Term Ending June 30, 2010: Joyce Folk, President Cecil Lara, Lloyd Ott
Term Ending June 30, 2011: Sherry Dockery, Ken Mattern, and Deb Soto
Current ACTE Representative is Deb Moore. Executive Director is Ed Bufford.

Conference Travel Reimbursements: Lloyd moved and Joyce seconded to reimburse Board Members up to $400 out of pocket expenses for flight, hotel, and registration for attending the Las Vegas Board meetings based on the honor system. These requests should be sent to Norma Joiner within 30 days of this meeting. Motion carried.

Spring MEA Board Meeting: The next Board of Directors Meeting will be March 13 from 2:00-6:00 p.m., March 14 from 8:00 a.m-5:00 p.m., and March 15 from 9:00 a.m.-1:00 p.m. Travel arrangements need to be made in order to be in attendance at the meetings during the scheduled times. Ed will arrange housing and meeting accommodations. If directors are unable to attend, Cecil needs to know this within one week. 

Previous Minutes: Joyce moved and Lloyd seconded to approve the minutes of January 2008. Motion carried.

MEA Website Status and Updating: Everyone should review their board member bio on the website and send updated information to Ed with a cc to Deb Soto. Deb will review the entire website and note changes. She will work with Deborah to update the website. An after-conference review and sponsors’ links should be added to the website.

Newsletter and Articles: Ed, as Executive Director, will be responsible for newsletters and articles.

Membership/Recruiting/New Member Benefit Fact Sheet: Sherry will draft the Benefit Fact Sheet to be reviewed at the March meeting to be distributed at ICDC. Ken has drafted a brochure. We will look at that in March also. Organizational differences, testimonials, and membership activities should be included.

MEA Foundation Board: Teresa Yohon discussed the Foundation Board. Outreach activities of $1,400 were approved and paid for ICDC. $1,200 has been approved for this Las Vegas Conference but has not yet been paid. The Foundation Board wants to increase monies through marketing awards. The money received is used for MEA outreach. A minimum of $1,200 must be received in order to recognize someone with an award. The last award was presented in 2004. There are 11 other marketing awards which do not require collection of money. The Foundation Board wants to know how the money was used and what the outcome was for that money. Joyce will be the contact to the Foundation Board regarding awards. Deb Soto moved and Lloyd seconded to have Norma and Daralyn be the key people at ICDC this year in Anaheim. Motion carried.

Public Relations and Promotions: Ken will be in charge of Public Relations and Promotions.

Awards/Recognition Program: Joyce will be in charge of Awards/Recognition Program.

Adjournment: Meeting adjourned at 5:00 p.m.

Marketing Education Association Annual Conference Business Meeting
Las Vegas, Nevada
January 18, 2009 11:10 a.m.

Call to Order: President Cecil Lara called the meeting to order at the Breakfast Meeting of the Marketing Education Association’s Annual Conference in Las Vegas, Nevada.

Financial Report: Norma Joiner presented the Combined Balance Sheet and Combined Profit and Loss Statements for fiscal years ending June 30, 2007 and June 30, 2008. She pointed out the Profit and Loss Statement shows an $11,850.24 loss for July 1-June 30-2008. Some reasons for that loss are the $2,250.00 deposit for this year’s Las Vegas Conference which was actually paid during last year’s fiscal year, $1,400.00 has not been received from the Foundation Board for ICDC, and $2,000.00 was paid for a conference coordinator at the Point Clear conference which was an unusual expenses. On-line renewal has been helpful.

Accolades: A huge thank you to Deb Moore and Ken Mattern for running a great conference and keeping the conference expenses down through negotiations with the hotel. A gift was presented to each of them.

MEA Elections: Ken Mattern will be taking the remainder of Deb Moore’s MEA position since she is now on the Board as ACTE Representative. Two positions will be open after June 30. Anyone interested in these positions, should apply. An email will be sent asking for nominations, and voting will take place.

Next Year’s Conference: It was announced that next year’s MEA conference will be in Phoenix, San Francisco, Seattle, or a Cruise. The site could be located where we have a lot of marketing teachers but not many MEA members. It needs to be a destination of good entertainment and/or shopping. Pam Naylor suggested Albuquerque. Deb moved and Lloyd seconded to hold the 2010 conference in Phoenix during Martin Luther King weekend. Motion carried.

ICDC Booth: Two people worked the MEA booth last year at ICDC and were very productive. An invitation was given to all MEA members to help with the booth this year.

Membership: Encourage others to join MEA for only $1.00 for the first year.

MEA Foundation Board: Craig Cleveland explained that the MEA Foundation Board was established as a perpetual fund to generate funds for MEA’s outreach. The fund has approximately $40,000. This is an opportunity to recognize a deserving individual by raising a minimum of $1,200 on behalf of that individual. A packet of information on the process will be forthcoming. Awards are listed on the website.

Conference Debriefing: We should incorporate more post-secondary teaching ideas and activities next year. Ken will put together comments he has received from the conference. Carl Schmidt suggested someone should write an article to DECA Dimensions regarding how the conference gave great DECA ideas such as written events. Lots of great meals were included in registration including Friday lunch, Saturday breakfast, lunch, $25 dinner certificate, and Sunday breakfast. Carl Schmidt volunteered to help with featuring best practices and profiling individuals and chapters on the website. The conference was enjoyable, and it is nice to be able to take projects home to use the next day. Attendees' names and additional activities will be emailed.

Certificates: Cecil passed out attendance certificates to those in attendance.

Adjournment: Deb moved and Ken seconded to adjourn the meeting at 12:15. Motion carried.

Respectfully submitted,
Sherry Dockery, MEA Secretary